Franco-British consumer research & Innovation Studio · Lyon
Behind every customer is a life: daily rituals, cultural norms, unspoken expectations. Closing the gap between your product offering and how people actually live is where real engagement and satisfaction begins.
We combine rigorous user-focused research methodologies and agile business acumen : delivering 360° alignment across stakeholders, product trio and marketing team.
About
Crédit Photo : www.marielandoin.fr
Founded and led by Sophie Brand, a senior user researcher and digital consumer experience strategist with 14 years' international experience across healthcare, the GAFAM, and R&D centres. She led end-to-end consumer research from discovery through to go-to-market strategy, including digital marketing strategy.
Working alongside her: an international network of multi-disciplinary researchers, fieldwork providers & designers — with extensive experience across product development, brand strategy, advertising, content marketing (B2B & B2C), market research, and other creative fields.
Services
Each service built around the same principle: understand first, build second.
Portfolio
Research that precedes the wireframe. Strategy that outlasts the sprint.
Recommendations
Skillset
Let's work together
Based in Lyon. Working across France and the UK. Open to full-time roles, consulting mandates, and project-based engagements.
sophie@studioleoht.com